Debora Hirsch, an Italian-Brazilian artist, explores the connections between nature, technology, and society through works that blend traditional art with digital innovation. Her project “PLANT,” in collaboration with biologists and scientists, uses blockchain to digitally preserve endangered plant species, creating an eternal archive of vegetal life. In Genoa, at Terrazza Colombo, Hirsch presents the exhibition Echoes of the Mediterranean, a multisensory experience celebrating Ligurian biodiversity and the fusion of art and artificial intelligence, transforming the urban landscape and inviting ecological reflection.